Why is your Digital Booth/Directory Listing so important?

Take advantage of this FREE online exhibitor profile and receive pre-show exposure by providing your company information, properties/brands, categories, press releases, video clips, contact information, website and logos. In April 2010, this information will be used as your company listing in the Official Show Directory. In the meantime, feel free to change the information online as often as you like. Get started now by following the procedures below and edit your company information in your online digital booth & show directory.

Powerful Marketing Tool - The Digital Booth is a powerful marketing tool that gives your company exposure to anyone that comes to the Licensing International Expo website before, during and after the show.

Reach 170,000 Website Visitors - The Licensing International Expo website has had over 170,000 Unique Visitors over the past year.

Promote Your Properties/Brands - Each Digital Booth allows you, the exhibiting company, to present personalized marketing information that is completely under your control and assists you in promoting your properties and brands.

Increase Your Company's Visibility - The Digital Booth increases your company's visibility and drives attendees to your booth by expanding your online presence.

Exposure to 18,000 Registered Attendees - The Licensing 2010 Official Show Directory is handed out onsite for free, giving your company exposure to 18,000 registered attendees and all of the information is captured through your Digital Booth.

Reach Top Licensing Decision-Makers - The Official Show Directory is the primary information source for the top licensing decision-makers in the world and is retained as an industry reference all year.

Exhibitors: Beware of Misleading Exhibitor Directory Advertising Offer

Advanstar Communications Inc. (“Advanstar’), owner and producer of the Licensing Expo (Licensing), has learned that Construct Data Publishers and similar companies are apparently continuing to target Licensing tradeshow exhibitors. They offer advertising space in their Fairs and Exhibitions Directory- Fair Guide, using a form that includes the Licensing trade name, inviting exhibitors to sign and return the form for its directory. However, exhibitors who sign and return the form are then bound to a non-terminable agreement at significant cost for a period of at least three years and automatically renewing thereafter at the same cost, unless canceled by registered letter within the appropriate period.

Construct Data Publishers is not in any way affiliated with Advanstar or the Licensing event. The use of Advanstar’s event names and trademarks by Construct Data Publishers in its solicitations is unauthorized. If you receive a document from Construct Data Publishers or a similar organization which uses Licensing name or the name of one of our other events and which offers advertising space in the Fairs and Exhibitions Directory- Fair Guide, please do not sign the form unless you have carefully read and understood the all of the terms contained in the small print.

You can visit the following informational website, www.stopecg.org, for more information on this deceptive solicitation practice.

Get started on your Digital Booth now!

Click here for step-by-step procedures.

Step 1:

• Go to http://floorplan.licensingshow.com
• Select your company name from the list
• Type in your password (case sensitive): if you do not know your password please request it by emailing lindsey.jones@advanstar.com
• Click login

Step 2:
Once logged in, you may do the following in any order to update your online Digital Booth, and Official Show Directory.

Digital Booth & Show Directory Information - Deadline April 21, 2010
The information submitted in the following sections will be published in your Online Digital Booth and in the Official Show Directory

Business Card
Edit general contact information for your company here

Property Categories
Attendees will be able to search the categories you enter to find companies providing the properties/brands/products/services they need

Company Profile & Property/Brand Listing
Please provide a basic 40 word description of your company & provide up to 50 property/brand listings

Booth Contacts
These can be people who will be at the show or key contacts for your company

Digital Booth Bonus
This information will not be printed in the Official Show Directory but is still FREE to you and will appear online in your Digital Booth.

Featured Properties/Brands
This section allows you to provide detailed information and highlight 5 of your top properties/brands

Media Center
Upload logos, brochures, press releases, audio and video webcasts

Special Events
If your company is running or sponsoring any special events during the show, please list them here.