Why you should exhibit

Licensing International Expo is the world’s premier brand and property marketplace, offering exclusive insight into the players and trends that will continue to drive the $190 billion licensing industry for years to come. In 2009, over 400 exhibitors gathered in Las Vegas creating the largest, most diverse collection of properties and brands available for licensing worldwide. Read on to find out why YOU should be among them in 2010!


Extend your brand in to new categories. Licensing your brand and properties into new categories or areas of a store can bring you additional revenue opportunities without major investments.

Build brand longevity. Licensing International Expo is where brand owners go each year to set up deals that help extend the life and value of their brand for more than 3 years after the show.

Go Global. Participation at Licensing International Expo is where you can meet and do business with more than 18,000 retailers, manufacturers, licensees, licensors and services from every corner of the world – China, Japan, Korea, Brazil, Mexico, India, Russia, Australia and Europe.

Marketing promotion. Benefit from our extensive marketing campaign, designed to drive qualified licensing professionals to your booth and generate key press coverage for new and highlighted features of the show and create heightened awareness for your property or brand. Our numerous marketing and sponsorship opportunities allow you to promote your presence before, during and after the show.

Face-to-Face. Generate revenue streams for your brands and properties by having face-to-face access to key retailers looking for new brands & properties to put on top retail shelves.

Re-Invent your brand. Licensing International Expo connects you with companies that will move a brand into new businesses without major investment in new manufacturing processes, machinery or facilities. It renews and re-invents your brand, creating a new life cycle for years to come.

Decision Making Power. 95% of Licensing International Expo’s attendees have the decision-making power to finalize deals. 100% of the US Top 200 retailers mark the event as can’t-miss on their merchandising calendars. They are motivated and serious about doing business, are investing in new properties and are ready to do business with you.

Las Vegas- #1 Trade Show Destination. The Mandalay Bay Resort features 26,000 sq. ft. of meeting and function space making it easier to meet with your clients all in one place. Instead of rushing from hotel to Convention Center to off-site meetings, Licensing International Expo exhibitors & attendees will be able to exchange ideas, develop concepts and execute deals in affordable luxury.

Ink deals onsite. During the course of 3 days, do what it will otherwise take your team a whole year and several business trips and expenses to achieve - we bring the most enterprising licensing executives, manufacturers, retailers and distributors from around the world.

The Top Reason And probably the only one you really need...there is no better place in the world to make the connections you need to get your property on store shelves and in consumers hands in 2011, 2012, & 2013.


What are your exhibit options?
Licensing International Expo offers multiple ways to meet and greet the professionals who best fit your unique marketing needs and budgets – from traditional exhibit space rental to a variety of booth packages.

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Something for Everyone.

Licensing Expo 2010's floor exhibiting categories represent the world of retail.

There's room for you too.